Eduardo Chedid

CEO of PicPay, leader of Brazil's largest super app and a fast-scaling fintech; discusses growth to a full-service bank, AI, open finance, and tokenized money.

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Sep 30, 2025 • 55min

Latin America’s Fintech Giant: The Rise of PicPay with 60M Users

Eduardo Chedid, the CEO of PicPay, leads Brazil's largest super app with over 60 million users. He explores the evolution of Brazil's fintech landscape, highlighting how regulations fostered competition. Eduardo shares PicPay's journey from a digital wallet to a full-service bank, driven by AI and an open finance model. He discusses the role of data in financial services, the future of tokenized money, and how PicPay aims to reclaim profit pools amidst fierce competition. Eduardo offers insights on expanding in Latin America through partnerships.

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