Eden Bidani
Conversion copywriter and messaging strategist who uses her anthropology background to get to the root message that'll attract the right customers to the right offer.
Best podcasts with Eden Bidani
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Oct 3, 2023 • 1h 2min
TCC Podcast #363: Conversion Rate Optimization and Message Testing with Eden Bidani
Copywriter Eden Bidani, with an anthropology background, discusses conversion, sales conversations, and pitching. Topics include pricing, emotional detachment in pitching, making promises you can keep, guiding sales calls, advertorial process, anthropology's influence on research, messaging vs copywriting, and finding balance in the industry.
