Dylan Kohlstadt

Dylan Kohlstadt, founder and CEO of ShiftOne and the Digital Marketing Academy, shares her inspiring journey after starting her agency post-retrenchment. She emphasizes cost-effective digital marketing strategies, highlighting SEO and email marketing as essential tools for engagement. Dylan offers practical advice for small businesses to begin simply and scale progressively, along with tips on hiring interns. She also explores the importance of combining personal and professional content in social media for greater impact.