Dustan Berg

Dustan Berg, former equity analyst and current VP of Finance at Surfline Wavetrak, shares insights on the evolution of Surfline from a basic surf forecasting service to a dynamic multi-pronged business. He discusses the role of data in enhancing customer retention and the transition to subscription models in the surf industry. Dustan highlights the innovative strategies behind engaging users and the significance of asking impactful questions for effective business management. Plus, he shares humorous anecdotes about extravagant surf-related expense reports.