Dr. Pamela Ling
Director of the UCSF Center for Tobacco Control Research and Education and an expert on tobacco industry marketing and nicotine policy.
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Oct 24, 2025 • 26min
Why Teens Just Can't Quit Nicotine
Dr. Pamela Ling, Director of the UCSF Center for Tobacco Control Research and Education, joins Dr. Sanjay Gupta to examine the shifting landscape of teen nicotine use. They discuss the rise of nicotine pouches like ZYN and how clever marketing is drawing teens in. Ling explains the health risks of vaping and the importance of understanding nicotine's addictiveness. Parents can play a role by having open, nonjudgmental conversations with their kids about these products and advocating for stronger regulations.
