Dr. Brandon Colby

Dr. Brandon Colby, a geneticist and CEO of Sequencing, shares his personal journey with a rare genetic disease that inspired his mission in predictive medicine. He discusses the transformative power of whole genome sequencing, emphasizing its shift from reactive to proactive healthcare. Colby highlights the importance of actionable genetic insights and tools like NextGen Disease Screen and HealthScan, which empower individuals to make informed health choices. He also addresses privacy concerns and envisions routine newborn sequencing as a future standard, aiming to end diagnostic odysseys.