Thomas Fredell, Chief Technology and Product Officer at Datasite, and Doug Cullen, Head of Sales, discuss their pivotal roles in transforming Merrill Corporation into a modern product-focused powerhouse. They share the immense benefits of this transition, including overcoming challenges and aligning sales and product teams. Personal anecdotes reveal the importance of customer engagement, resilient team dynamics during product launches, and a cultural shift towards innovation. Their insights provide valuable lessons for anyone navigating organizational change.
