Don Soffer

Don Soffer, a trailblazing real estate developer, recounts his audacious transformation of 800 acres of swampland into the luxurious Aventura, Florida. He shares the thrilling story of securing state support for his project by charming the governor with a surprise flight to Tallahassee. Discover how he leveraged star power long before influencer marketing became a trend, attracting celebrities to Aventura. Don also reflects on the significance of Jewish entrepreneurship and offers valuable advice for future generations tackling tough challenges.