Deya Booker

Deya Booker, an HR expert and founder of Bloom & Beacon HR, reveals how small businesses can harness effective people strategies to drive growth. She emphasizes the importance of building a strong team culture, even remotely, and explains the critical differences between hiring contractors and employees. Deya shares how AI can help streamline HR tasks while preserving the human touch and offers essential tips for hiring friends and family. With actionable insights, she encourages leaders to cultivate employee growth through regular check-ins and to lead with purpose.