Devrim Celal

Devrim Celal, Chief Flexibility and Marketing Officer at Kraken, dives into the intriguing divergence between transportation and electricity systems. He highlights how transportation has embraced real-time innovation, while electricity lags behind. Celal discusses the potential for consumer engagement to revolutionize the grid, enabling personalized electric vehicle charging tariffs and improved utility customer experiences. With the advent of AI and unified data systems, he envisions a future where the electricity sector catches up to transportation's dynamic capabilities.

Devrim Celal, the Chief Marketing and Flexibility Officer at Kraken Energy, discusses the Mercury Consortium's mission to build standards for smart devices. He highlights how these standards can prevent issues if a manufacturer goes out of business, ensuring your EV charger or heat pump remains functional. The conversation delves into the importance of interoperability among devices, the innovative technologies reshaping energy management, and how these efforts will optimize energy usage in homes and enhance communication with the grid.

Devrim Celal, Chief Flexibility & Marketing Officer at Kraken, previously led Upside Energy and now steers one of the top energy tech platforms. He shares his transformative journey from hands-on founder to strategic leader, emphasizing the importance of adapting company culture during rapid growth. Devrim highlights the role of flexibility in energy management, AI's impact on data centres, and innovative long-duration storage solutions. He draws parallels between ultrarunning and leadership, illustrating the need for both short- and long-term vision in the energy transition.