Deon Nicholas

Deon Nicholas, co-founder and chairman of Forethought, dives into the transformative world of AI in customer service. He shares key lessons from his entrepreneurial journey, emphasizing the importance of evolving priorities as a startup grows. Deon discusses the '7-Failure Rule' and how early experiments led to product-market fit. He also highlights innovative strategies like minimal demos to gauge market demand. With insights on launching successfully and navigating the competitive landscape, Deon offers a masterclass in building tech that truly serves customers.