Deirdre Hipwell

Deirdre Hipwell, who leads Bloomberg's healthcare coverage in Europe, dives into the rising trend of weight loss drugs like Wegovy. She discusses how these medications are reshaping consumer eating habits, with a growing demand for high-protein, low-calorie foods. Food companies like Nestle and Danone are adjusting their strategies in response to this shift. Hipwell also explores the challenges the food industry faces from potential regulations on ultra-processed foods and the exciting future of obesity treatments, including the move from injections to pills.