Deanna Ballew

Join Deanna Ballew, Senior VP of Digital Experience Platforms and AI at Acquia, as she dives into the evolving landscape of marketing. Discover how consumer awareness and privacy laws are reshaping marketing strategies. Deanna discusses the importance of reclaiming humanity in marketing amidst a data-centric past. Learn about navigating a cookieless future and enhancing user experiences through generative AI. This engaging conversation uncovers the need for meaningful relationships between brands and consumers in a privacy-first world.