Dean Brauer

Dean Brauer, founder of GoHenry, discusses his journey creating a banking app for kids that has attracted over 2 million users. He shares insights on the slow start and eventual growth fueled by effective channels and customer feedback. Brauer emphasizes the importance of weekly interactions with users, how to spot trends, and the balance of focus and clarity in business. He also details the strategic decisions leading to GoHenry's acquisition in a major fintech deal, highlighting the emotional rollercoaster of the M&A process.