Dave Pollet
CEO of Incremental
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Oct 11, 2023 • 50min
Neutral Retail Media Measurement with Incremental's Dave Pollet and Skye Frontier
The CPG Guys are joined by Dave Pollet, CEO, and Skye Frontier, Chief Growth Officer for Incremental. Topics include personal journeys to Incremental, understanding incremental impact of advertising, challenges in careers, incrementality in retail media measurement, importance of measurement tools in retail media.
