Danny Lambert

In this engaging discussion, Danny Lambert, Director of Marketing Operations at dbt Labs, shares his expertise in data transformation. He highlights the challenges marketers face in integrating data and explains how mastering a bit of SQL can empower teams. Danny emphasizes the significance of a warehouse-first martech stack for better data control and personalized campaigns. He also offers practical advice to bridge the gap between marketing and data teams, making data management more accessible for non-technical professionals.