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Danny Lambert

Director of Marketing Operations at dbt Labs, expert in data transformation and building warehouse-first martech stacks. Shares insights on bridging the gap between marketing and data teams.

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15 snips
Oct 29, 2024 • 1h 3min

143: Danny Lambert: A guide to data transformation and building a warehouse-first martech stack

In this engaging discussion, Danny Lambert, Director of Marketing Operations at dbt Labs, shares his expertise in data transformation. He highlights the challenges marketers face in integrating data and explains how mastering a bit of SQL can empower teams. Danny emphasizes the significance of a warehouse-first martech stack for better data control and personalized campaigns. He also offers practical advice to bridge the gap between marketing and data teams, making data management more accessible for non-technical professionals.