Dan Sullivan

Dan Sullivan, Director of Journey Management at CHG Healthcare, revolutionizes customer experience by integrating data and insights to align customer needs with business outcomes. He explains how journey management goes beyond mere mapping to reshape decision-making across teams. Dan highlights the importance of storytelling for engagement, the creation of an immersive 'Journey Museum', and balancing customer focus with business goals. His innovative approaches demonstrate how organizations can foster lasting change and align their strategies with customer-centric thinking.