Dan Amos

Longtime CEO of Aflac, known for building the company's supplemental insurance business and the iconic Aflac duck advertising campaign, with decades of leadership and strong shareholder returns.

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Dec 24, 2025 • 23min

Aflac's CEO on the History Behind the Duck Commercials

Dan Amos, the longtime CEO of Aflac, shares insights into the company’s iconic duck commercials and the evolution of supplemental insurance. He discusses the surprising success of cancer insurance in Japan and how demographic trends shape product design. Amos reflects on his 36-year leadership, detailing the origin of the Aflac duck and the importance of brand recognition. He also touches on advertising strategies, challenges with celebrity endorsements, and the company’s commitment to philanthropy, all while ensuring strong performance for shareholders.

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