Christie Clark

Christie Clark, the Marketing Director of Berkshire Hathaway Home Services Florida Properties Group, discusses her journey in real estate and her innovative use of AI for over 800 agents. She emphasizes the importance of AI literacy and strategic thinking in enhancing productivity. Christie highlights how tools like ChatGPT can transform marketing practices while reminding agents of the value of human creativity. The conversation also covers exciting projects such as a campaign-in-a-box initiative, aimed at empowering agents through education and effective resource management.