Christian Toetzke

In this lively discussion, Christian Toetzke, co-founder and CEO of HYROX, shares insights into the rapid rise of his global fitness-racing company. He delves into the gap in the fitness market that inspired HYROX, the strategy behind their unique event format, and their ambitious plans for expansion. Christian highlights their impressive growth without outside funding and teases the potential for HYROX to become an Olympic sport. With over 650,000 athletes already participating, the future looks bright for this innovative fitness competition!