Chriselle Lim

Chriselle Lim, co-owner and creative director of Phlur, is a trailblazing entrepreneur and influencer who transformed the beauty landscape. She discusses her journey from a college fashion blog to launching a successful fragrance brand. Chriselle candidly shares her struggles with beauty standards and personal identity, particularly as an Asian American. After a challenging divorce, she found healing through creativity, which led to the creation of her popular scent, Missing Person. Tune in for insights on navigating the evolving world of fragrance and influence.