Chris Stanton

Stephanie So, Chief Growth Officer of Shake Shack and a Harvard Business School grad, teams up with Chris Stanton, a professor studying labor markets and entrepreneurship. They dive into Shake Shack's digital transformation, discussing the tech-driven shift while preserving the brand’s hospitality ethos. The duo explores how kiosks and automation can enhance customer interactions without undermining the human touch. Key topics include balancing operational efficiency with personalization and the insightful 'second mouse strategy' for navigating tech adoption.

Steph So, Chief Growth Officer at Shake Shack, shares her insights on how technology reshapes the dining experience. She discusses the impact of self-service kiosks on labor dynamics, emphasizing the balance between operational efficiency and the human touch. Alongside Chris Stanton from Harvard Business School, they explore employee engagement strategies in fast food, the evolution of customer interactions through innovative tech, and surprising employee preferences for more challenging roles, highlighting how these changes enhance guest experiences.