Chris Perry

Join Chris Perry, Chief Learning Officer at Firstmovr, as he discusses the groundbreaking ENDCAPS awards that celebrate excellence in digital merchandising and PDP activation. Explore the importance of product detail pages and how AI is enhancing them while maintaining human creativity. Discover the balance between storytelling and SEO, along with successful tactics from leading retailers. Chris also shares insights on the future of digital interactions, encouraging brands to strive for recognition and embrace innovative practices.