Chris Heivly, co-founder of MapQuest and seasoned entrepreneur, draws fascinating parallels between entrepreneurship and fort-building. He emphasizes the importance of adaptability, illustrating how shifting strategies can pave the path to success. Passion, he asserts, fuels persistence, making it essential for overcoming business hurdles. Furthermore, Heivly reflects on the profound lessons learned from both triumphs and setbacks in his journey, advocating for a mindset that embraces change and prioritizes clarity in communication for effective team dynamics.