Catherine Lockhart

Catherine Lockhart, the founder of Shelter Skin and a former management consultant turned clean-beauty entrepreneur, shares her journey from TikTok creator to brand builder. She emphasizes a slow, sustainable growth strategy and discusses the challenges of handling in-house production. Catherine reveals how her DIY approach, including repurposing equipment, has become integral to her success. With a focus on radical transparency, she critiques the clean beauty industry and highlights the importance of trust with customers, while also detailing her ambitions for retail expansion.