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Carolyn Shelby
SEO specialist from Yoast focused on content strategy; advises creating FAQs, how-to guides and buyer's guides so AI-driven search surfaces and cites your site as the authoritative answer.
Best podcasts with Carolyn Shelby
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12 snips
Jan 20, 2025
• 31min
Top Tip for eCommerce Growth in 2025 feat. 9 experts
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In this insightful discussion, e-commerce technology expert Jim Herbert shares his wisdom on leveraging data for better operations. Emilie Benoit from Shopify highlights the significance of AI-driven personalization and peak season planning for seamless omnichannel experiences. SEO specialist Carolyn Shelby emphasizes the value of crafting engaging FAQs and guides to boost visibility in AI-driven searches. Together, they delve into the transformative potential of automation, social commerce, and content strategies to fuel growth in 2025.
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