Carolyn Dilks
Co-founder of Passetto and co-host of GTM Live; leads conversations on modern GTM strategies and helps companies improve revenue visibility through data and process modernization.
Best podcasts with Carolyn Dilks
Ranked by the Snipd community
May 22, 2025 • 43min
The Ugly Truth About Pipeline (Real Talk for GTM Teams Running on Broken Systems)
Carolyn Dilks, co-founder of Passetto, dives into the intricacies of go-to-market team struggles with Nick Flamini. They debunk the myth that more BDRs equal more pipeline and tackle the true causes of go-to-market bloat, emphasizing the need for better data and cross-functional alignment. Carolyn discusses how trust, not just volume, is vital in outbound efforts. The conversation stresses the importance of collaboration between finance and marketing to achieve sustainable growth and effective decision-making, providing a fresh perspective on pipeline management.
Sep 22, 2025 • 40min
Engineering Pipeline You Can Predict
Carolyn Dilks, CEO and co-founder of Passetto, is a seasoned marketing leader with a focus on unraveling the complexities of GTM strategies. In this discussion, she illuminates the often-overlooked 'pipeline black box' that obscures pre-opportunity activities. Carolyn advocates for a trigger-first approach to sales, emphasizing the need to track engagement metrics like connect rates and time-to-meeting. She also critiques traditional MQLs and encourages marketing leaders to embrace accountability and visibility for more predictable pipeline outcomes.
