Caleb Braddock

Caleb Braddock and Chad Glines, co-owners of Genesis Back & Neck, discuss their incredible growth from one clinic to over 70 by leveraging the DRX9000 device and effective systems. They reveal how a focused approach for disc patients enhances care and outcomes. The duo emphasizes the importance of clear protocols, effective communication, and strategic partnerships that drive both patient satisfaction and business success. Their insights on cash-based models highlight a better way to balance mission with revenue.