Bryan Heid

Bryan Heid, an experienced procurement professional and former military officer, shares his impactful journey and negotiation strategies. He highlights how understanding financial positions and cultural nuances can reshape supplier relationships. Bryan emphasizes the power of BATNA and creative problem-solving. The significance of continuous negotiation training and the role of leadership in fostering a growth culture are discussed. Personal anecdotes illustrate the practical application of these techniques, offering valuable insights for professionals aiming to enhance their negotiation skills.