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Bruce Johnson
Gear historian and author who provides expert context on postwar outdoor industry developments, the evolution of brands like Jerry and Holubar, and technical contributions to outdoor gear.
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Nov 5, 2025
• 59min
Gear: Chapter 3
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Pete Cunningham, son of innovative gear-maker Jerry Cunningham, shares captivating family stories and insights on his father's pioneering designs that transformed outdoor gear. Joined by gear historian Bruce Johnson, they dive into the evolution of the outdoor industry post-World War II, examining how military surplus influenced civilian gear and led to the rise of iconic brands. They also discuss Jerry’s groundbreaking inventions, including the baby backpack, which made the outdoors more accessible for families, showcasing a shift toward inclusivity in outdoor activities.
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