Brian Vines
Reporter at Consumer Reports who provides consumer advice, explains marketing tactics and shopping strategies, and appears as the episode's primary expert guest.
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Nov 25, 2025 • 16min
Don't fall for these marketing tactics this holiday season
Brian Vines, a savvy reporter at Consumer Reports, shares his expertise on navigating holiday marketing tactics. He reveals how fake urgency tactics, like 'last chance' sales, can trigger impulse buys. Brian explains the concept of price anchoring, where retailers inflate original prices to make discounts seem better. He advises waiting and asking critical questions before purchases, while suggesting smart strategies like using price-comparison tools and considering secondhand options. Emotional buying is explored, along with creative, budget-friendly gift alternatives.
Nov 25, 2025 • 16min
Don't fall for these marketing tactics this holiday season
Brian Vines, a passionate reporter at Consumer Reports, dives into the world of holiday shopping tactics. He exposes the urgency tactics used by retailers to push impulsive buys and shares practical advice like waiting 24 hours before making a purchase. Listeners learn about price anchoring, misleading discounts, and how to effectively compare prices. Brian also highlights clever strategies for saving on apparel and the importance of understanding marketing's emotional appeals. Equip yourself with knowledge to navigate holiday deals smartly!
