Brian Underwood

Join Brian Underwood, co-founder and CEO of Prüvit and former Kentucky Wildcat, as he dives into the thrilling world of wellness and entrepreneurship. He shares insights on Prüvit’s strategic acquisition by Herbalife and what it means for the brand’s future. Brian emphasizes the importance of resilience, innovation, and collaboration in business. He also discusses the lessons learned from scaling a startup and the power of self-belief in turning dreams into reality. Get ready for some motivating nuggets on building an iconic brand!