Brian Skinner

Brian Skinner, the founder of the Marin Buzz local newsletter, shares his journey from inspiration to creation. He reveals how weekend events and quirky segments like 'Pet of the Week' helped build a loyal audience. The conversation dives into leveraging Instagram for sales, using AI tools like YapOver for content creation, and the importance of community engagement. Brian discusses effective outreach strategies via DMs and offers actionable tips on running local events to foster relationships and drive monetization.