In this engaging conversation, Brian Ellwood, a seasoned author and coach, shares his transformative journey from corporate life to real estate investing, leading to his passion for online coaching. He reveals how writing books can serve as a powerful lead-generation tool, drawing high-ticket clients even with limited social media followers. Brian emphasizes the value of storytelling, discusses the benefits of self-publishing, and offers practical tips for aspiring writers to ensure their books align with their business goals. A must-listen for entrepreneurs!