Brent Vartan
Managing Partner and Co-Founder at Bullish, a hybrid branding agency and consumer-focused venture fund. He has experience in brand strategy and has invested in DTC and consumer brands.
Best podcasts with Brent Vartan
Ranked by the Snipd community
12 snips
Jul 3, 2025 • 48min
#359 - Inside Bullish: Lessons from Backing Major DTC Winners (Peloton, Harry’s, Warby Parker)
Brent Vartan, Managing Partner and Co-Founder at Bullish, shares insightful strategies from his extensive experience with DTC brands like Peloton and Harry’s. He discusses the vital role of brand strategy in driving growth and the importance of customer lifetime value over traditional metrics. Brent emphasizes the unique hybrid model of Bullish, blending branding and venture capital, and provides tactical advice for founders on capital raising. His real-world playbooks highlight key elements for building iconic brands worth talking about.
8 snips
Jul 11, 2024 • 35min
How Honor and Vengeance Can Grow Your Brand with Brent Vartan at Bullish Inc.
Brent Vartan, co-founder of Bullish Inc., shares his innovative approach to brand-building. He discusses how essential human desires like honor and vengeance can shape a brand's essence. Discover the intriguing notion that defining an 'enemy' can empower brand narratives, using examples like Harry's versus Gillette. Vartan also emphasizes the shift from low-cost acquisitions to deeper consumer connections, promoting a new era of consultative commerce. His insights highlight the power of genuine care in relationships, fueling brand loyalty and success.
