Brendan Norman

Co-founder and CEO of Classify, focused on contextual classification and AI-driven content understanding to help publishers and advertisers improve targeting and monetization.

Best podcasts with Brendan Norman

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Sep 22, 2025 • 28min

Ep. 30: The Agentic Evolution of Contextual Advertising

Brendan Norman, Co-founder and CEO of Classify, dives into the transformative world of contextual advertising and AI. He discusses the decline of traditional taxonomies and the rise of agentic experiences that enhance targeting for publishers. Brendan shares insights on the importance of sustainability and accessibility in adtech, while offering actionable strategies for publishers to prepare for Q4. Discover how new AI tools are redefining the industry and empowering publishers to optimize their workflows.

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