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Brad Thompson
Director of Business Development at MediaGo Global (a Baidu company) with a career spanning agency work and platforms like AOL and MediaMath, focusing on programmatic solutions for SMB advertisers.
Best podcasts with Brad Thompson
Ranked by the Snipd community
Dec 9, 2025
• 30min
Ep. 111 From Walled Gardens to the Open Web: Brad Thompson on the DSP Shift Powering SMB Growth
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In this engaging conversation, Brad Thompson, Director of Business Development at MediaGo Global, shares his journey from agency life to innovating for SMBs. He highlights how performance DSPs help these businesses transition from walled gardens to open web programmatic. Brad emphasizes the importance of simplifying programmatic advertising for growth and contrasts his social media strategies between LinkedIn and X. Looking ahead to 2026, he foresees AI reshaping ad operations, while strong human relationships remain crucial in navigating challenges.
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