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Brad Olson

Chief Executive and the Principal Economist at Infometrics NZ. He has lived his entire adult life in the era of digital advertising and the supermarket duopoly.

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Apr 5, 2025 • 36min

Duopoly apathy, ad income slump, local paper paper row

In this insightful discussion, Brad Olson, Chief Executive and Principal Economist at Infometrics NZ, shares his expertise on the persistent grocery duopoly that dominates the market. Dilipa Fonseca, Senior Correspondent at Business Desk, sheds light on the government's challenging efforts to reform supermarket deals for Kiwis amidst public doubt. They also tackle the slump in media ad income as revenue shifts to digital giants, revealing the struggles that local papers face and the urgent need for a reevaluation of media funding.