Brad Griffith, CEO of Gametime, dives into the evolution of mobile ticketing, sharing his journey of founding the app. He discusses the shift towards mobile in ticket buying, highlighting the frustrations millennials face with traditional platforms. Griffith sheds light on how Gametime enhances the purchasing experience, using GPS and social media insights for marketing. He emphasizes the urgency for seamless, cost-effective solutions as paper tickets fade, showcasing how mobile technology is reshaping fan engagement and convenience.