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Bob Langert
Sustainability expert and former VP of sustainability at McDonald’s. He works with companies and their critics to find mutually beneficial solutions.
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Nov 4, 2019
• 15min
The business case for working with your toughest critics | Bob Langert
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Bob Langert, a sustainability expert and former VP at McDonald’s, sheds light on the surprising benefits of working with critics. He shares compelling anecdotes from his journey toward corporate sustainability, emphasizing how adversaries can transform into invaluable allies. Langert discusses partnerships with environmental advocates that led to innovative practices in waste management and animal welfare. His insights reveal that embracing criticism not only fosters growth but also drives meaningful change in business and society.
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