Bob Goodson

Bob Goodson, President and Founder of Quid and co-author of 'Like: The Button That Changed the World,' dives into the revolutionary impact of the like button on digital interaction. He discusses its evolution from a simple feature to a vital tool for data collection and customer behavior analysis. The conversation touches on the power of the 'like graph' in shaping recommendation systems and the strategic advantages it provides to businesses. Goodson shares insights on how data analytics transform supply chains and the importance of engaging user interfaces.

Bob Goodson, President and Founder of Quid, played a pivotal role in the development of the 'like' button back at Yelp. He discusses how this seemingly simple feature reshaped global communication and digital identity. The conversation dives into the 'arms race' of social engagement and the unintended consequences of the like button, such as surveillance capitalism and its impact on culture. Goodson also compares TikTok’s engagement model and emphasizes the responsibility of technologists in shaping societal norms.

Martin Reeves, Chairman of the BCG Henderson Institute, and Bob Goodson, founder of Quid, delve into the creation and cultural impact of the ubiquitous 'like' button. They recount the serendipitous journey behind its invention, and discuss how it transformed user-generated content and social interactions. The duo reveals how this simple piece of code shaped online behavior, influenced advertising strategies, and even affected offline socializing. Their insights challenge traditional narratives of innovation, highlighting the collaborative nature of tech advancements.

Bob Goodson, co-author of 'Like: The Button That Changed the World' and the first employee at Yelp, dives into the fascinating journey of the 'like' button. He shares its origins, revealing how this small feature reshaped online interactions and consumer behavior. Bob examines the psychological impacts of social media, the evolution of language intertwined with technology, and the shift from customer experience to customer context. He also discusses the dual effects of the like button on society, from positive engagement to potential addiction.

Bob Goodson, co-author of 'Like,' dives into the fascinating history of the 'like' button, revealing its origins and the profound impact it has had on our online lives. He discusses a groundbreaking satellite mission aimed at measuring global forests and their role in climate change, highlighting the innovative technology used to gather crucial data. Additionally, the conversation touches on how tech is digitizing agriculture in Ghana, empowering farmers and streamlining the selling process to enhance market access.