In this engaging discussion, Bill Spruill, former CEO and co-founder of Global Data Consortium, shares insights from his journey in identity verification. He reveals the slow, challenging path to success, highlighting the critical pivot from address validation to a booming KYC service. Bill discusses the emotional rollercoaster of a $300 million acquisition and the importance of a frugal growth strategy. He also reflects on the hurdles of securing venture capital, especially for unconventional founders, and the value of strategic partnerships in a competitive landscape.