Bill Shea

Bill Shea, a sports business writer from The Athletic, dives into the fascinating world of Super Bowl advertising and how streaming platforms are reshaping ad strategies for major events. He discusses the staggering costs of Super Bowl ads and contrasts traditional approaches with those of new, emerging companies. Alongside hosts Jason Moser and Ron Gross, they analyze pricing power in businesses like Disney and Peloton, and unveil insights on investment opportunities with companies poised for growth, including The Trade Desk.