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Bill Senese
Senior Strategic Adoption Manager at Amazon Business and author of The Book on That: B2B Account Management, offering practical guidance on account management skills like listening, curiosity, and follow-through.
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12 snips
Oct 3, 2025
• 40min
Episode 57: The Skills Every Account Manager Needs Now with Bill Senese
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Bill Senese, Senior Strategic Adoption Manager at Amazon Business and author of 'The Book on That: B2B Account Management', shares invaluable insights on the essence of true partnership in account management. He emphasizes skills like active listening and curiosity, which help uncover unspoken client needs. Bill also discusses the importance of creativity in problem-solving and the distinction between follow-up and genuine follow-through. With tips on transforming meetings into real conversations, he urges managers to earn trust beyond mere signatures.
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