Betsy Garcia

Betsy Garcia, co-founder of Bloomwolf Studio, shares her inspiring journey into the world of licensing. She discusses her successful partnerships with Recycled Paper Greetings and American Greetings, highlighting the positive impact of these collaborations on her business. Betsy also emphasizes the value of community support and resources provided by the Proof to Product Advisory Board, which helped her navigate the challenges of licensing. Listeners gain insight into the balance between work, life, and the critical role of social media in business growth.