Bernie Thompson

Bernie Thompson, a seasoned entrepreneur with over 15 years of experience in sourcing electronics from China and founder of Pluggable and PPC Ninja, shares his insights on the competitive landscape of eCommerce. He discusses the dominance of Chinese sellers on Amazon, highlighting their strategic advantages and the regulatory challenges faced by Western businesses. Bernie emphasizes the need for innovation, strong consumer trust, and effective use of intellectual property. He also explores the significance of community support and diverse manufacturing as essential strategies for success.