Ben Zettler
Owner and founder of Zettler Digital
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Jul 23, 2024 • 56min
Ben Zettler - Pricing Tactics For Digital Agencies
Ben Zettler, owner of Zettler Digital, discusses value pricing for agencies with Jonathan Stark. Topics include client conversations, free work offers, using data to quantify impact, challenges of pricing for smaller businesses, ideal client relationships, shifting to retained services, difficulties of ongoing service fees, and utilizing LinkedIn for marketing.
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