Ben Averis, CFO of Yoto and an expert in finance and private equity, shares his journey from PwC to leading Yoto, a founder-led company prioritizing customer engagement. He delves into the challenges of mergers and acquisitions, particularly the 'buy or build' moment, emphasizing how larger companies can lose their customer-centric focus. Ben also discusses innovations at Yoto, including their unique children’s audio platform and the role of AI in enhancing operational efficiency while maintaining a strong connection to customers.