
Ben Adams
Fierce Pharma Marketing Senior Editor
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Apr 19, 2024 • 15min
Winning formulas for the best biotech and drug names
Fierce Biotech's Annalee Armstrong and Fierce Pharma's Ben Adams discuss the Best Biotech Name and Drug Names tournaments. They explore what makes a company or drug name impactful, the tournament results, and the winning names like Wainua, Werewolf, and Obsidian. The conversation touches on the importance of memorable, pronounceable, and distinct names in the biotech and drug industry.