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Avani Sarkar

Co-founder of Modi Toys, a company that creates plush toys rooted in Indian heritage. Her marketing strategies include leveraging local mommy groups and personalized outreach to potential influencers.

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Apr 10, 2025 • 51min

The Secret Power of Organic Ads...

Avani Sarkar, co-founder of Modi Toys, shares insights on creating culturally meaningful toys rooted in Indian heritage. She discusses the power of organic marketing, revealing how a simple video interaction with Nita Ambani went viral. Avani emphasizes a customer-centric approach, valuing direct feedback to inform product development. She candidly navigates the challenges of digital advertising and reflects on her learning journey, showcasing how personal stories and cultural values drive her brand's success.